Ultimate SEO

See your site in a different way.  

See how a search engine might see it, get actionable data and expert direction for bringing your site forward.  Ultimate SEO offers unique value to every client.

Featured Services 

We offer the best data intelligence for your site, pulling from multiple top sources. Free Audits are everywhere and even on this page. But they lack the human component that drives User Behavior.

User Behavior determines the majority of your site's ability to rank. We'll also provide technical SEO details about server speed and optimization opportunities.

Thats why our custom SEO Review and SEO Audits provide real insights. Check them out in our SEO Store.

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Ultimate SEM

Adwords And PPC Sister Site

SEO Hosting

WordPress SEO Optimized Hosting

Ultimate Store

Buyer Protected SEO Solutions

FAQs

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Directory

Free Site Directory Listings

SEO PBNs

Stuff You Can't Talk About

SEO Brings Attention Like A Crown

SEOArticle.org

If content is king, we're building a palace. SEOArticle.org is a new venture where we are matching content writers with a network of RSS feeds that can provide free syndicated content to subscribing websites.

BlizzardSEO.com

Blizzard SEO provides subscription SEO services to ensure your site and SEO efforts remain insync.

ccpa gdpr data privacy compliance

CCPAGDPR.org

CCPA and GDPR represent huge changes to data driven digital marketing domains. SEO, SEM,SMO,SMM all rely upon data to perform.

UltimateSMO.com

SMO or Social Media Optimization is the organic unpaid marketing techniques utilized in social media. Similar to SEO.

Ultimate SMM

UltimateSMM.org

Social Media Marketing is paid promotion of content in social media. Its similar to SEM and uses nonorganic methods.

Ultimate SEM - PPC

UltimateSEM.com

SEO is about organic results. Paid results, including PPC or Google Adwords are part of SEM Search Engine Marketing. Ultimate SEM is our site dedicated to PPC and SEM services.

Our Ultimate Digital Marketing Sites

SEO Tool Box

We offer several SEO Tools throughout the site for free. These include keyword generators, online site auditors, search engine position tracking, backlink checkers, link building, guest post directories and a lot more.

Free SEO Tools

FAQs / Forums

We have provided several free resources to you through our SEO Forum to the quick answer SEO FAQs. We are also developing videos on our Youtube channel which will cover popular topics in SEO, SEM, PPC and SMM. Don't know what those mean? You should check out our FAQ.

SEO FAQs

SEO Services

We offer a wide selection of SEO solutions all of which are customized to our clients. We also offer "SEO By The Hour" from within our online store where you can book a one hour meeting to discuss the topic of your choice or you can use these 1 hour blocks towards projects you define.

SEO Store

Not The Everyday Digital Marketer

 

Make An Impact With Ultimate SEO Logo

Ultimate SEO is a unique solution to your search engine need.  We’re highly technical and audience intuitive but driven by the data. 

There are countless individuals who will repeat your chosen keyword over and over on a page.  That’s not what we do.  Our motto is “Make An Impact” and we can for you.

I’m Matthew Leffler, in 20 years of experience in technical fields and as an instructional designer my background sets Ultimate SEO apart.  

This skill set made me an Information Governance Software Trainer at Hewlett-Packard and I’ve worked at Gateway and Accenture.  I started Ultimate SEO in 2017 and through Upwork I’ve built a solid reputation.   I’ve never not been Top Rated there.

I founded Ultimate SEO LLC to build on the brand of SEO my clients have seen in action.  Our actions include improving DA by doubling referring domains to 800, improving traffic by 1200% or earning 1300 new keywords in 2 months.  However you define success we can reach it.

From our original Political SEO experience USEO has proven results and built on our local SEO skills in Chicago, New York City and Louisville SEO markets.  We have a strong focus Off Page SEOTechnical SEO and Page Speed Optimization.  This has made us innovators in site structure, data visualization with Google Data Studio and Cloud Computing infrastructure designed to rank.

These insights and backgrounds translate into rank-worthy content and an optimization experience beyond the average SEO…even beyond a Good SEO.  Review the site and hopefully you find use in the work spent here.  Feel free to contact us to learn what Ultimate SEO can do for you or visit our SEO store.

Latest Articles

Google Disavow Tool Video – DIY SEO

A quick walk through of using Google’s Disavow Tool to remove bad, spammy backlinks from your site’s ranking.  The video includes a look at creating the disavow text file and offers suggested domains to disavow.  BCheck out a template, starter disavow file below the videothat you can edit to your needs. Download Template Disavow Text File Take extra caution when disavowing backlinks and domains.  Visit the page and review the quality yourself before including a domain in the disavow tool.  When in doubt, don’t add a backlink here.If you need help or are interested in a Backlink Article check our SEO Store for our solutions. More Disavow Articles Disavowing theglobe.net bad backlinks from Sweden theglobe.net What’s worse?  The crappy website they have with no content and just super spammy links or the fact that you nor I ever asked for that bad backlink?  The fact that the charge to …
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/ SEO
seo video

SEO Link Building With Expired Domains Video

The following are existing videos provided by Ultimate SEO on our youtube channel.  After viewing these videos you should be able to
  1. Search and Find Relevant Expired Domains For Free.
  2. Pull SEO Metrics On Candidate Domains For Next to Nothing.
  3. Search domain backlinks and find relevant links for 301 redirection.
  4. Redirect a backlink using a cPanel account.
There are more ways to do these tasks than shown, if they get the same results then awesome pick what works for you. SEO Link Building: Redirecting Expired Domain Backlinks 1/3 SEO Link Building: Redirecting Expired Domain Backlinks 2/3 SEO Link Building: Redirecting Expired Domain Backlinks Part 3 …
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Drift and SEO

Optimizing For Page Speed: The High Price Of Drift In SEO

Live Chat – Conversion Generator Or Annoying And Pushy? Sites of all kinds are adding them and in various degrees of ways.  Ultimate SEO added its live chat component but I’d call it a passive chat option.  Visitors had it available to them but the live chat didn’t use any means to start a conversation.  I actually find the “active chat” intrusive and fake. No, Brian, who’s picture is next to some text, “Hi there, can I help you?” I’ve just landing on your site, give me a minute.  It’s like a shopping experience at The Buckle.  (For those of us who remember shopping for clothes at a mall). The Buckle was aggressive, they hounded you and tossed clothes at you on the way to the fitting room, regardless of how ridiculous you looked they always told you, to buy that! Live chat can be that way too.  It can …
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Security

Data Security Note: Its Okay To Snitch.

Someone asked me if calling out a “hacker” makes you a snitch?  I smiled and told them, being a snitch is decent.  People who don’t like snitches are doing things they are ashamed of and know it.  In IT we need to be snitches a lot more and loudly. Its pretty fun being your own web host, maintaining your own cloud resources and setting up the security protocols and so forth.  We’ve hosted about 300 sites at various points and presently maintain 120.  All of which are internal projects and resources.  This volume creates a lab for SEO experiments and … incidentally security lessons. I’d say the single biggest threat to a web site I’ve learned is inactivity.  Simply leaving it to its own devices leads to returning and finding someone else has been there..these exercises are great opportunities to learn from.  I started creating pages titled with the IP …
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True Influence

Optimizing For Site Speed: Page Load To SEO Cloud Server Infrastructure

TrueInfluence.com has been an Ultimate SEO client for several months now. During that time a central project has been to deliver the companies web pages in three seconds or less.TrueInfluence is a data intelligence marketing organization. IntentBase is a product of theirs and they are focused heavily in lead generation and demand generation. The TrueInfluence site scored the expected failing grade with Think Google, Pingdom and GTMetrix.com. It also failed GTMetrix in site optimization. In the end it took up to twelve seconds to load their homepage of multiple layers of graphics and animations.Predicting a company’s next clients is a data driven science. They consume 60 million pieces of data a day to fuel that intent data. As a B2B lead generation provider they are in a highly competitive world but their site speed wasn’t doing them any favors.It is typical though where a technology focused organization becomes hyper focused on …
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guest post

Guest Posts To Ultimate SEO Sites

Just today I received a long email complimenting me on the site (which one I dont know) but they always conclude with a suggested mention of site xyz.com and its article on the matter.  And I appreciate those and do feel that the value of this site increases with the more diverse information.  But its diverse information that adds value, me going into an existing article to add a competing link is not really provided a diverse view of the subject just an additional exit page from this site. Theres actually a lot of these messages that filter in throughout the week. If I spend the time to add the links where they want it would probably consume half a day read messages, finding article, review their link, add it to mine and now to the next.  Its also questionable how long that material is going to be up before …
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Finding The Question Is The SEO Keyword

Picking The Best Keywords For Your Site

What is the best burger in town? Thats your keyword, not your burger brand. Keywords For Google Ranking SEO efforts always start out with the simplest goal. Every web site wants to rank for their name. UltimateSEO.org for instance, most people would say how does it rank for Ultimate SEO? But thats honestly not of any value, think about it … the only people searching Ultimate SEO are those who already know about you. More likely you’re the only one searching your brand name unless your a huge company. Finding Your Keywords Your name is what I call a vanity keyword. Others will call it a “Branded Keyword.” It would be great to rank for it but its only for your peace of mind. In a recent election I had to explain to the candidate that ranking for his name would be nice but wouldnt he rather rank for every …
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PRIVACY REVIEW

CCPA and GDPR Solutions

CCPA and GDPR are both in effect now.  If you aren’t familiar check out our article CCPA and GDPR 2020: What They Mean To Your Site We now offer compliance packages in the SEO Store, as well as CCPAGDPR.org There’s no time to wait, as compliance has already become required …
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CCPA GDPR COOKIES

CCPA, GDPR, 2020 And What They Mean To Your Site

CCPA AND GDPR Shoulda Made It On Your Radar by now, but I bet it hasn’t.  At least based on the random 24 sites I visited today.  Nearly three in four sites have no CCPA or GDPR mandated announcements. WHAT ARE COOKIES From the early days of the internet you’ve received cookies.  Cookies are a small text file that identifies you to a site once you visit it.  Now how does it identify you?  Not specifically in and of themselves, think of them as tokens.  Or prize tickets … the token or ticket doesn’t have to have information directly about you it could be just a number. Say you visit my site I give you a cookie and it has a number I assigned to you.  Your 777.  You come back a day later and your computer shows your cookie and I know that 777 was here yesterday so you’ve …
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Google Data Studio

Google Analytics And Adwords In Data Studio

Previously we’ve discussed Google Data Studio as a possible Wordstream Alternative and in Google Data Studio Knows Everything SEO, Or It Can we’ve noted to ability to combine different data sets from Google Search Console, Google Analytics, Google Ads and more. These combined data sources allow us to produce rich graphs that are easy to understand but key to website performance and search engine positioning. In this article we’re going to look further in the implications for your digital marketing strategy when PPC is fueled by Data Studio. Data From Multiple Sources To Improve Your CPC Campaign Adwords ads are priced along some similar factors as SEO.  The landing page experience is the prime example.  If Adwords or Google Ads determines your user experience is going to be poor it penalizes you by charging more .. many times more driving up your ad costs. It makes sense though, Google wants …
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keywords for seo sem smo smm

What is SEO? SEM SMM and even SMO

Each of these four domains of knowledge are collectively Digital Marketing. Digital Marketing is the promotion of online content to targeted audiences. Search Engine Optimization or SEO SEO is the oldest domain of Digital Marketing. Don’t be fooled though by the length of time this has been around. SEO is fluid and often changes making the methods of five, ten or twenty years ago worthless, if not a liability. Search Engine Marketing SEM is the second oldest and can be called PPC or Pay Per Click. PPC is actually a form of SEM you could pay per impression or pay per conversion. The key commonality of SEM methods that seperates it from SEO is that it is paid. Social Media Optimization or SMO Social Media is a ranking factor and it has been for sometime. SMO is the counterpart of SEO but rather than Search Engine’s the target is Social …
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Directory Sites

Directory Site Backlinks

Directory sites are a valid and important source of backlinks.  Is your site listed in the Yellowpages?  Isit registered with the BBB?  The BBB is actually an excellent backlink source.  Local SEO also relies heavily on directory sites.  Often noted as “Citations” for you to out rank in local search you should be listed on Yelp.com, Google My Business the list goes on and on.  Your local chamber of commerce is also an excellent source of backlinks  these all help establish legitimacy for your site and help Google rank the local options available for users searches.To that end directory sites are worth the effort todayand in 2020.  Not all sites are equal but the more the merrier.  Below are directory sites we run, you may submit a listing free! Thats 6 sites right there that you can …
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Featured Articles

SEO Tools: Visualize Pages And Their Interrelational Linkage

Anyone who knows me knows I love visualizations. I’ve been working on SEO strategies for a site and the beginning of any good strategy is understand the site and quality of its content. Some studies suggest 60% of people think in pictures…that is to say if I said the word “cat” some people will see a cat and some will see the letters cat. Its hard for visual people to grasp complex concepts such as “millions” its harder to produce that word in a visual way in your mind. Similarly when we think about a web site its often hard to grasp the links and relationship between a sites pages. Sure we can create a boring flow chart but it often has to be over simplified and lacks a good representation of the sites content. Recently while working for https://pearlharbor.org I found a tool that created some really useful visualizations of the site and the sites pages with linkage between them. I believe the software limits its linkage to 10,000 which is astounding. The site offers information and Pearl Harbor tours while serving as a memorial that includes a page for all the survivors. My focus with this site is …
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SEO Updates DA And PHP

Updates That Matter AND Updates That Don’t :SEO Basics

This post was originally made 3/7/2019 but was lost during a restoration from backup while Ultimate SEO was dealing with a DOS attack. Updates That Matter AND Updates That Don’t I’ve heard things come in threes so curious whats next because 2 big updates this week are out.  Now unfortunately the one that matters is unlikely to gain as much attention as the one that doesn’t mean anything.  So lets begin on what folks are focused on…something that means nothing. MOZ Domain Authority 2.0 Moz redid their Domain Authoritycalculations and the implications are HUGE for those who workat Moz.  If you don’t workthere then its not a big deal.  Domain Authorityis like a fake credit score.  Your bank will likely use your FICA score but no one can release your FICA score to you but FICA.  To solve this banks and other organizations created their own scoring systems that attempted to mimic your FICA score that they can give out to you on credit monitoring sites.   These numbers though aren’t really that important as they are guesses to what your FICA score should be…VantageScore for instance gives a person a score based on their credit history thats also 3 …
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tracert in SEO

Trace Route Network Tool, Only On A Map

Tracert in SEO: Can Help Ya Track Your 301 Redirects Tracert is a command thats elementary to networking and computers.  Trace Route or Tracert does exactly what it sounds like, and its useful cause it tells ya every ip address it passes through between the server and the catcher (not technical terms there).  It explains where speed issues are in a global perspective or in your home. Its usually just text but https://www.monitis.com/traceroute/ made it more fun…and from this map I can see why my fiber connection isnt seemingly very fast tonight, I’m being routed through London, England to do a domestic “hop” (hops are each leg of a journey in a tracert …
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Google Search Console

MAJOR GOOGLE SEO CHANGE FOR SOME: Website Traffic CREDITED To Where Google Chooses

Consolidating your website traffic on canonical URLs Wednesday, February 06, 2019 In Search Console, the Performance report currently credits all page metrics to the exact URL that the user is referred to by Google Search. Although this provides very specific data, it makes property management more difficult; for example: if your site has mobile and desktop versions on different properties, you must open multiple properties to see all your Search data for the same piece of content. To help unify your data, Search Console will soon begin assigning search metrics to the (Google-selected) canonical URL, rather than the URL referred to by Google Search. This change has several benefits:
  • It unifies all search metrics for a single piece of content into a single URL: the canonical URL. This shows you the full picture about a specific piece of content in one property.
  • For users with separate mobile or AMP pages, it unifies all (or most, since some mobile URLs may end up as canonical) of your data to a single property (the “canonical” property).
  • It improves the usability of the AMP and Mobile-Friendly reports. These reports currently show issues in the canonical page property, but show the impression in …
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Google Data Studio

Adwords Template With Search Console, Google Analytics In Data Studio

SEO & PPC Data Studio Report Using Adwords, Google Analytics and Google Search Console All-In-One Template Google Data Studio Reports are some fun things.  Here at Ultimate SEO you love visualizations and thats partially why we like Data Studio. Beyond the looks its also integrated easily with Google Sheets, Google Analytics and Search Console to name a few. These few though create a powerful free SEO PPC tool. You can check out the report directly by clicking the link above, here is an embedded look at the nine pages of live data thats basically always right.  It’s nice to be able to pull in data from two very different Google tools.  Lots of people know of Google Analytics and think it covers Google Search Console but it doesn’t and I’ll discuss that more in another post but the unique data from these sources can all mix to form one handy live report. You can check out all the information pulled here in this report and change the dates as needed using the drop down.  To personalize the report to your own site simply copy it and set the data sources to your own Google Analytics and Search Console sources.  Word of …
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Adwords in Google Data Studio

Adwords And Google Data Studio: Wordstream Alternative

I’ve been managing Google Adwords campaigns for political campaigns mostly but recently I stepped out into managing the Adwords campaigns for an IT consulting company. It’s a little bit of a challenge I’m not going to lie. More than just matching the search with the keyword I need to attract only business customer and cut out residential. So as you can image someone Googles “IT Help Desks” and they might be looking for a specific help desk, a personal help desk or a help desk to contract business services too. Wordstream Free Alternative In Ultimate SEO‘s  struggle to compete in this expensive market I tried Wordstream out for a week and a half of so and thats really not enough time to get much actionable help. I was pulled into a sales demo consultation and sure it seemed like it could offer insights but WOW … the expense associated with that out paced any other SEO tool I use. I felt the main task Wordstream was completing was organizing and presenting the data in a way that I could see the areas of need. Google Data Studio has been doing that for me in SEO for over a year now …
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Web Site SEO Visualizations

Web Site SEO Visualizations I’m a visual person as I believe most of us are which is why I am fascinated by these images of sites that I have visualized.  Green dots are working pages, blue dots are redirects and orange dots are pages that don’t exist or are forbidden.  The connecting lines represent link structure of a site.  The larger a dot the more traffic it receives. SEO Visualization Gallery
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What Would Google Cloud Need To Do To Catch Up To AWS And Azure?

What would Google Cloud need to do to catch up to AWS and Azure? Matt Leffler, I host another complete web stack on GCP Answered on Quora Ease of use is one thing. I have clients that can benefit from cloud based solutions. They may have a typical hosting account with some name brand hosts but for various reasons I find myself getting annoyed and deciding I’m moving them to the cloud. I move them to Google Cloud Platform but only temporarily because I know that when I leave them (I’m just a freelancer) they’ll be lost. If they decide they want to be in the cloud every single time I then move them to AWS. Why did I pick Google to begin with? Only one reason…the credit. That credit allows me to move them without them feeling pressured but when they make the decision to stick with the cloud they leave Google. Why Is Google Cloud Not Where I Leave Them?
  1. Ever try to have a server on GCP with more than one IP address? – It is next to impossible compared with the ease of associating multiple IPs to an AWS server. Beyond the technical limitations …
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CF TF Majestic Graphic

Citation Factor, Trust Factor And How They Relate To Domain Authority

Citation Factor, Trust Factor And How They Relate To Domain Authority They actually don’t relate to Domain Authority.  Domain Authority is a metric designed by Moz to help replace Google’s Page Rank which used to be made available to the public but has since been discontinued or at least the public portion is no longer available.  Now Moz isn’t the only company offering a replacement to Page Rank, Majestic came up with Citation Factor and Trust Factor.  You’d expect these two still somewhat relate to each other as they in theory are meant to portray the same thing but they rarely do.  This leaves it up to you to decide which metric to use to determine a site’s ability to rank a page on Google. This is a second part to the Domain Authority post I recently made. Moz And Majestic Disagree A lot This is worth a separate post and it will be but for now just noting some random stats on domains in this spreadsheet do you see DA CF or TF rising and falling together?  BTW this spreadsheet is so unSEO friendly and will likely never get ranked for mobile, so I may have to wipe it …
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WordPress 5 Upgrade: Why I Broke My Site With It

Gutenberg sounds like the place that a hard fought battle took place in Europe maybe during the “Great Wars” or during the Middle Ages but Gutenberg is not connected to history its the name given to the new WordPress editor that WordPress 5 brings to the blogosphere. I fully expected and was prepared to backup before upgrading, I have multiple sites so I had tested the upgrade on other sites.  I figure though the best way to fix something is to break it first so I went ahead with it and upgraded https://matthewleffler.com to the newest and greatest and YES … it broke a lot of stuff.  I’m using it now to post, and I can add stuff to the site, I just cant really edit anything like the homepage or any post or page made with the previous editor I used. I suspect Gutenberg will allow you to edit previous classic editor pages and posts with no fuss, but if you use a 3rd party plugin builder I’d recommend caution.  Sometimes when I entered a page I made in a third party page builder it would show in classic form as the familar collection of short codes and strings …
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Technical SEO

Your page speed is essential now with more than half of all searches on mobile devices. We'll tell you how you stack up and where you should improve.

On Page SEO

We'll report to you what keywords you current rank for, the search volume and what position you are in for those keywords.

Off Page

Backlinks are the second biggest factor in determining your site's ranking. We share where they come from and how trusted they are which influence your ranking

SEO Metrics

We provide many SEO Metrics because no one number accurately grades your site. Google uses over 200 factors in ranking.

Actual Client Reviews

My name is Glen and i have several businesses and have been in business over 19 years. I have ordered hundreds of gigs on Fiverr and Upwork and Ultimate-SEO and Matts team is by far the best computer IT and SEO freelancers on Upwork. Don’t hesitate to order from him. Matt, he is honest, prompt, very intelligent and most important is matt is 100% trustworthy.

Matthew is highly skilled and went above and beyond for us in this project. What I like best about him is that he is constantly thinking outside the box, which helps bring things much further along than perhaps even imagined. Very efficient, good communicator, and fun guy to work with!

… was one of the top recommended freelancers and his profile gave me all of the information I needed. He contacted me quickly and was in constant contact with me through the move of my blog from Blogger to WordPress. He was so patient with my lack of knowledge and simply explained some concepts, keeping me in the loop. This was a wonderful first experience with Upwork!
Matthew is a rare combination of a person with expert knowledge of his industry mixed with creativity. He knows both the technical side and the visual artistry involved with creating a website. He is one of a kind.
 
Matt has been excellent to work with in setting up multiple domains using WordPress, AWS and Cloudlfare and Gsuite. I look forward to working with him again.
 

 

Google: How to hire an SEO

Google Video On Hiring SEO
SEMrush
upwork

Ultimate Upwork

As A "Top Rated" Upwork Freelancer, Matt Leffler discusses the freelance platform and provides Upwork advice and Tips. Ultimate Upwork pulls filtered feeds and displays projects of value for those interested in freelancing.

Ultimate Upwork
Cloudflare Certified Partner

Ultimate SEO And Cloudflare

Cloudflare handles more internet traffic than Facebook, Twitter, AOL, Apple, Netflix, Instagram and Amazon combined.  They are a leader in web performance optimization and security.  Ultimate SEO Hosting is a Certified Partner and offers free cPanel integration with the Cloudflare network on all accounts.

Ultimate SEO Network

NameSilo - Domain Registrar Coupon Codes

Register your domain names with Namesilo or NameCheap.com. Avoid 1 and 1 or IONOS at all costs! Seriously like an ex who's flipped out with a chainsaw, they'll destroy you before they let you leave them.


Namesilo Promo Codes

Ultimate SEO
Ultimate Expired Domains
Ultimate SMM
Ultimate SEM
Ultimate PPC
Ultimate PBN

Our clients are setup with weekly reporting from SEOProfiler for web site errors, backlinks, keyword positioning and this data is trended and compared to allow clients to monitor the progress of our work together.  

These reports are also accessible at any time through the web portal, provided in the client’s initial setup.

You can signup for SEOProfiler directly too.

Get SEOProfiler

seo review

Custom SEO Audits

The beginning of any sound SEO Strategy must include a Custom SEO Site Audit.  Before a site can move up in the rankings you have to understand why your ranked the way you are now.  Our audits and reviews give you direction.

Often clients try to just repeat the same phrases on a page thinking thats what ranks them and it’s just not the case.  Keyword stuffing actually hurts your ability to rank.

SEO Metrics

Your Domain Authority has nothing to do with your sites ability to rank.  Its a good third party indicator along with Citation Flow, Trust Flow and Authority Score among others.

Custom SEO Site Audits identify your sites existing strengths and weaknesses.

Objective Review

Let’s face it our websites our like our babies and while we think they are the best thing on the planet Google has objective assessments it makes on our site before assigning search position. This bias for our site may blind some to real opportunities to grow the site in keywords and SERP visibility.

Our Custom SEO Site Audits give you all the info and the actionable data to make positive changes.

Audit packages range from $500 to $3000 and up depending upon the site and the detail level you desire.  Our SEO Site Reviews are value based versions of our audit, learn about them below.

 

Ultimate SEO – Most Recent SEO Articles

 

Google Disavow Tool Video – DIY SEO

A quick walk through of using Google’s Disavow Tool to remove bad, spammy backlinks from your site’s ranking.  The video includes a look at creating the disavow text file and offers suggested domains to disavow.  BCheck out a template, starter disavow file below the videothat you can edit to your needs. Download Template Disavow Text File Take extra caution when disavowing backlinks and domains.  Visit the page and review the quality yourself before including a domain in the disavow tool.  When in doubt, don’t add a backlink here.If you need help or are interested in a Backlink Article check our SEO Store for our solutions. More Disavow Articles Disavowing theglobe.net bad backlinks from Sweden theglobe.net What’s worse?  The crappy website they have with no content and just super spammy links or the fact that you nor I ever asked for that bad backlink?  The fact that the charge to delete a link to you at $35 a link shows how they crash your backlink party.  But hey, Google knows this right, they wouldn’t hurt your site still…wrong! Monetized Bad Backlink Site With Spam Links I wish we could collect money like a nonprofit from SEOs everywhere and raise the …
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/ SEO
keywords for seo sem smo smm

What is SEO? SEM SMM and even SMO

Each of these four domains of knowledge are collectively Digital Marketing. Digital Marketing is the promotion of online content to targeted audiences. Search Engine Optimization or SEO SEO is the oldest domain of Digital Marketing. Don’t be fooled though by the length of time this has been around. SEO is fluid and often changes making the methods of five, ten or twenty years ago worthless, if not a liability. Search Engine Marketing SEM is the second oldest and can be called PPC or Pay Per Click. PPC is actually a form of SEM you could pay per impression or pay per conversion. The key commonality of SEM methods that seperates it from SEO is that it is paid. Social Media Optimization or SMO Social Media is a ranking factor and it has been for sometime. SMO is the counterpart of SEO but rather than Search Engine’s the target is Social Media. Its all about creating a buzz and maintaining if through organic shares and retweets. Social Media Marketing or SMM SMM is the SEM counterpart with Social Media. Its paid, unlike SEO and SMO. Paying Facebook to boast your post is an example of SMM Why does SEO, SMM, SEM …
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Louisville's New Bridge

More Than Keywords – How Local SEO Is Done

I’ve penned a lot of articles over the last couple years and it never crossed my mind to really attempt at ranking for the keyword Louisville SEO.  I searched it tonight and found the top result was an SEO firm or agency that pretty much uses 1999 (same year they were founded) tactics on their ranking page. Keyword stuffing is supposed to have gone the way of the doodoo and I push clients away from over using a phrase.  This page uses the target keyword 46 times.   There 1000 word article is 5% of the time Louisville SEO. I thought well, this just has to be done.  As a native Louisvillian who works full time in SEO I can’t sit aside and allow the leader of this keyword to be everything I claim is dead in modern day search algorithms. Louisville SEO appears 5 times in this paragraph, reading it does it seem they’re forcing it? This challenge I’ve decided to accept should serve as a testament to Louisville businesses seeking an expert in SEO strategy both Local SEO and National/Global SEO.  I hope to jump up in the top 10 by 2020, depending upon backlinks it could be …
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seo video

SEO Link Building With Expired Domains Video

The following are existing videos provided by Ultimate SEO on our youtube channel.  After viewing these videos you should be able to
  1. Search and Find Relevant Expired Domains For Free.
  2. Pull SEO Metrics On Candidate Domains For Next to Nothing.
  3. Search domain backlinks and find relevant links for 301 redirection.
  4. Redirect a backlink using a cPanel account.
There are more ways to do these tasks than shown, if they get the same results then awesome pick what works for you. SEO Link Building: Redirecting Expired Domain Backlinks 1/3 SEO Link Building: Redirecting Expired Domain Backlinks 2/3 SEO Link Building: Redirecting Expired Domain Backlinks Part 3 …
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theglobe.net

Bad Backlinks: 100 Sites You Don’t Want A Backlink From.

UPDATE: 2020 – So the bad backlinks list hasn’t gotten shorter but my advice on the Disavow Tool is different than in 2019.  Originally I took the official Google answer and repeated it: “Don’t use the disavow tool unless you know of manual action taken against your domain” but … I’ve never been one to just say okay and believe it.  I need to test things and see it for myself. Prior to this experiment, I’d say that I was under the impression that using the disavow tool was dangerous.  It still is so proceed with caution. The statement in “” above is only a good one if we can trust that Google is smart enough to realize that you didn’t pay 350 sites in Sweden to link to you on a page with 10,000 other site’s links.  That would be dumb to do, so I assumed Google knew I didn’t do it.  That they wouldn’t penalize a site on theglobe.net or its hundreds of other crap domains. I was wrong, I think.  I disavowed theglobe.net’s 350 sites and overall I saw a steady improvement across the board in keyword performance. So should you disavow bad backlinks?  We’ll my answer …
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Drift and SEO

Optimizing For Page Speed: The High Price Of Drift In SEO

Live Chat – Conversion Generator Or Annoying And Pushy? Sites of all kinds are adding them and in various degrees of ways.  Ultimate SEO added its live chat component but I’d call it a passive chat option.  Visitors had it available to them but the live chat didn’t use any means to start a conversation.  I actually find the “active chat” intrusive and fake. No, Brian, who’s picture is next to some text, “Hi there, can I help you?” I’ve just landing on your site, give me a minute.  It’s like a shopping experience at The Buckle.  (For those of us who remember shopping for clothes at a mall). The Buckle was aggressive, they hounded you and tossed clothes at you on the way to the fitting room, regardless of how ridiculous you looked they always told you, to buy that! Live chat can be that way too.  It can be a tool available to the visitor or a tool available to the web site owner and there is a difference.   Heres an example: Ahrefs.com – Semi-passive, it is there and an option to you but after about a minute theres a red notification 1 and dialogue from “Helen” …
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DA AS TF Domain SEO

Is A Site Low Level? DA vs CF vs TF … DR, DS, AS, TS and more!

This article speaks in terms of whether you should scrap a site and just 301 backlinks to another if it is performing poorly. But it speaks to what IS performing poorly. There is also another article more recently written all about SEO Metrics that might serve as a good read after you consider this article’s points. Whats A Good DA TF CF DS DR? Alright so I’m going to attempt to answer this the way you want. A number…but before I do lets say its a subjective question. Its literally like asking a friend who is the hottest actor or actress alive today. Why? Because 1. Youre asking someone else…each of these numbers are conjured up by a 3rd party. And 2. Its subjective. So lets do an average? How many sites are on the internet? 1.5 billion. I cant look up all their DAs. So lets form a couple groups that we don’t pick who is in it. First off we can use Moz’s numbers but thats not scientific. Broken up by industry: Moz Claims The Average DA is Industry DA Media 86 Edu 78 Sports 75 Accomodations 71 Software 67 Healthcare 67 Business Services 67 Retail 64 Goods …
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Security

Data Security Note: Its Okay To Snitch.

Someone asked me if calling out a “hacker” makes you a snitch?  I smiled and told them, being a snitch is decent.  People who don’t like snitches are doing things they are ashamed of and know it.  In IT we need to be snitches a lot more and loudly. Its pretty fun being your own web host, maintaining your own cloud resources and setting up the security protocols and so forth.  We’ve hosted about 300 sites at various points and presently maintain 120.  All of which are internal projects and resources.  This volume creates a lab for SEO experiments and … incidentally security lessons. I’d say the single biggest threat to a web site I’ve learned is inactivity.  Simply leaving it to its own devices leads to returning and finding someone else has been there..these exercises are great opportunities to learn from.  I started creating pages titled with the IP address of bad actors … because its important to share information. I’m looking closely at 3 1055 3.25% 573 2.73% 1394347 13.27% 261 3.53% 5.188.210.89 4 995 3.07% 865 4.13% 28421 0.27% 1 0.01% static.17.137.9.176.clients.your-server.de 5 981 3.03% 533 2.54% 1462595 13.92% 242 3.27% 5.188.210.84 6 859 2.65% 466 2.22% …
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True Influence

Optimizing For Site Speed: Page Load To SEO Cloud Server Infrastructure

TrueInfluence.com has been an Ultimate SEO client for several months now. During that time a central project has been to deliver the companies web pages in three seconds or less.TrueInfluence is a data intelligence marketing organization. IntentBase is a product of theirs and they are focused heavily in lead generation and demand generation. The TrueInfluence site scored the expected failing grade with Think Google, Pingdom and GTMetrix.com. It also failed GTMetrix in site optimization. In the end it took up to twelve seconds to load their homepage of multiple layers of graphics and animations.Predicting a company’s next clients is a data driven science. They consume 60 million pieces of data a day to fuel that intent data. As a B2B lead generation provider they are in a highly competitive world but their site speed wasn’t doing them any favors.It is typical though where a technology focused organization becomes hyper focused on client initiatives that they forget to their own foot print online.  Its hard to strike the balance between delivering for your clients or delivering results for yourself.Predicting a company’s next clients is a data driven science. They consume 60 million pieces of data a day to fuel that intent data
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buffer can help ifttt auto blog for your wordpress sites

Auto Posting Across Social Media Platforms – IFTTT – Buffer.com

I hate missing out just as much as anyone else.  Its why Ultimate SEO has accounts on Twitter, Facebook, LinkedIn, Tumblr, Pinterest, Flickr, Youtube, Blogger, Instagram, SnapChat and more.  This article is not about auto blogging  we have some great info on that posting content to multiple sites or ingesting content onto your site. It is in our free auto blogger article.  This discusses postings to social media accounts.  Wanting consistency and mass promotion of content on as many external social media platforms as possible with as few logins and actual posts as possible. But the only thing worse than not being on a platform is to not appear active on that platform. If someone’s first impression of you or your company is your activity on a forgotten profile it is more damaging than not having been there to begin with.SEO And SMM or SMOThis little bit as on semantics.  What does one call the practice of posting efficiently to social media. If that isn’t interesting to you, skip a head to SEO is the term we usually extend to the greater works of Digital Marketing of which SEO is just a part.  Search Engine Optimization or SEO is likely the most known of four …
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Data can convey a stronger message when visualized appropriately. Check out SEO Visualizations of sites we've worked on. Ultimate SEO also has experience integrating Google Analytics and Search Console data into Google Data Studio along with other aggrega

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About Ultimate SEO

Ultimate SEO LLC is a technical SEO and SEM agency located in Louisville KY and active in Chicago and New York.

Founded by Matthew Leffler, a Top Rated Upwork SEO, Ultimate SEO has a BBB A rating and offers services through this and other sites.

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